Advanced Plastic Surgery Techniques for Natural Results
Expertly Designed platform to Highlight Practice, Engage Patients, and Drive Appointments with Ease
Expertly Designed platform to Highlight Practice, Engage Patients, and Drive Appointments with Ease
Client
Dr. Murdeshwar
SERVICES
Cross-platform UI/UX redesign
DOMAIN
HEALTHCARE
ABOUT THE PROJECT - CONTOUR PRO
Dynamic Web Solutions for
Doctors & Patients
Dr. Murdeshwar a prominent plastic surgeon, needed a brand-new website to elevate his online presence and enhance patient interactions. The project focused on creating a sleek and intuitive platform that highlights Dr. Murdeshwar’s expertise in cosmetic and reconstructive surgery while ensuring a seamless experience for both new and existing patients. UIUX Media developed a sophisticated design featuring a user-friendly appointment booking system and engaging testimonials. By adopting a strategic approach, we improved the overall user experience, built trust, and streamlined patient engagement. This refined design aims to significantly boost patient satisfaction and the effectiveness of Dr. Murdeshwar’s practice.
Backstory
Dr. Murdeshwar, a renowned plastic surgeon specializing in cosmetic and reconstructive surgery, recognized the need for a modern website to support his growing practice. Without an online presence, he faced challenges such as difficulty showcasing his expertise, managing patient appointments, and providing a streamlined way for patients to contact him. The lack of a centralized platform meant that potential patients struggled to access information and book appointments, leading to missed opportunities and inefficiencies.
To address these issues, Dr. Murdeshwar engaged our design team to create a new website from the ground up. He envisioned a platform that would effectively display his services, feature his academic credentials, and include an intuitive online booking system. Our team worked closely with Dr. Murdeshwar to develop a sleek, user-friendly website that centralized his work, simplified patient interactions, and enhanced overall engagement. This new platform aimed to improve his digital presence, streamline patient management, and support the continued growth and success of his practice.
The new website was a strategic design solution, crafted to showcase Dr. Murdeshwar's expertise and streamline patient interactions with an intuitive and professional interface.
00+
New Patients
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Contact Form Submissions
Challenges & Solutions
Impacts
Business Impact
appointment bookings
+
0
%
mobile traffic
+
0
%
repeat visitor
0
%
service page views
0
%
UX Impact
bounce rate
-
0
%
Load Time on Key Pages
0
Sec
Scroll Depth
0
%
Click-Through Rate (CTR)
0
%
Transforming Healthcare Through
Patient-Centric
Digital Solutions
Our approach to tackling the healthcare industry’s unique challenges was centered on creating a patient-centric digital experience that prioritizes accessibility, trust, and ease of use. In the case of Dr. Murdeshwar’s practice, we designed a platform that simplifies complex healthcare interactions, such as booking appointments and accessing medical expertise. By incorporating clear service information, patient testimonials, and an easy-to-use booking system, we addressed common patient frustrations like difficulty in scheduling and lack of access to doctor credentials.
Additionally, the design focused on compliance with healthcare industry standards, ensuring that the platform was not only functional but secure, reliable, and informative. This approach helped build trust and confidence among patients, which is crucial in healthcare, where decisions are highly personal and require credibility. By tailoring the user experience to these industry-specific needs, our design helped Dr. Murdeshwar connect more effectively with patients, ultimately supporting the growth of his practice.
Research & analysis
Interviewing
Doctor & Patients
- What key features do you need to manage patient interactions effectively?
- How can we improve your current appointment scheduling process?
- What essential information about your services or credentials should be highlighted?
- What factors influence your choice of a healthcare provider online?
- Is it easy for you to find information on healthcare websites?
- What issues do you face when booking appointments?
VISUAL IDENTITY
Creating a Contemporary Visual Identity
for Streamlined Patient Engagement
Icons
Employment of a set of meticulously designed icons that embody a modern and professional aesthetic, tailored to the needs of patients . These icons were strategically crafted to enhance user navigation and streamline interactions, ensuring that patients can effortlessly access essential services and information.
Brand Color
Choosing the pastel red as the primary color for branding to evoke warmth, trust, and approachability, which are crucial in a healthcare setting. This soft, calming hue enhances user comfort and aligns with the website’s professional and inviting visual identity.
Distinctive Logo for a Professional Life Healthcare Brand
components
Final Design Showcase
Bringing Design to Life
What successes did the project deliver?
OUTCOMES
Improved Patient Engagement
The streamlined design led to a significant increase in patient interactions and online inquiries.
Increased Member Engagement
The cross-platform design encouraged better interaction and communication between HPN members through integrated forums, resources, and streamlined event registration.
Increased Trust and Credibility
Showcasing testimonials and expertise built stronger trust between the practice and potential patients.
Boosted Online Visibility
The modern, user-friendly platform improved the doctor’s online presence, attracting more visitors.
“
It was a pleasure working with the team. They really understood my vision and turned it into a modern, easy-to-use website. The new site looks professional and has made it so much easier for patients to book appointments and learn about my services. I’ve received great feedback from my patients and noticed more online inquiries since the launch. I’m really happy with the results and the attention to detail they brought to the project.
– Dr. Murdeshwar
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